Dear Friends -
This week, I want to introduce you to a concept that offers both clarity and inspiration for designing your Third Act: Ikigai. I was first reminded of its power during a conversation with Alex Hayes-Griffin, who leaned on this framework while charting his path forward after a successful career in banking. If you haven’t yet listened to this episode, I highly recommend it—Alex shares such thoughtful self-discovery, and his story is a beautiful example of intentional reinvention. ⬇️
What if your next chapter could be guided by a single word—a compass pointing you toward meaning, joy, and deep personal fulfillment?
Enter: Ikigai (生き甲斐), a beautiful Japanese concept that roughly translates to “reason for being.”
At its core, Ikigai is about discovering the intersection of:
What you love
What you’re good at
What the world needs
What you can be paid for (or what adds value, even beyond money)
It’s not just a feel-good idea—it’s a powerful framework for crafting a purposeful life, especially when you're stepping out of your primary career and into your third act.
Join over 4 million Americans who start their day with 1440 – your daily digest for unbiased, fact-centric news. From politics to sports, we cover it all by analyzing over 100 sources. Our concise, 5-minute read lands in your inbox each morning at no cost. Experience news without the noise; let 1440 help you make up your own mind. Sign up now and invite your friends and family to be part of the informed.
The word Ikigai comes from “iki” (life) and “gai” (value or worth), and while it’s gained global popularity, it’s deeply rooted in Japanese culture—particularly in Okinawa, a region known for its high concentration of centenarians and strong sense of community and purpose.
Unlike Western ideas of retirement as a “step back,” Ikigai encourages leaning in to what brings you meaning—no matter your age or stage.
So how can Ikigai guide you in designing your next chapter?
Start by asking:
What gets me up in the morning now that I’m no longer defined by my title or business card?
What activities make me lose track of time?
What strengths have I honed over the years that I still want to share?
Where do I want to make an impact going forward?
For many of my clients, Ikigai becomes a lens through which they:
Reconnect with long-forgotten passions
Launch meaningful passion projects
Contribute to causes that matter
Mentor others or teach from their lived experience
Blend travel, creativity, and service into something deeply personal
This isn't about reinvention—it’s about re-alignment.
If this concept is sparking something in you, here are a few resources to dive deeper:
Books:
Ikigai: The Japanese Secret to a Long and Happy Life by Héctor García & Francesc Miralles – a warm, accessible introduction
Awakening Your Ikigai by Ken Mogi – offers a more philosophical take, grounded in Japanese culture
The Little Book of Ikigai by Ken Mogi – great for bite-sized inspiration
Podcasts:
The Ikigai Podcast with Nick Kemp – interviews with experts and deep dives into practical applications
The Good Life Project – many episodes explore purpose and fulfillment through a Western lens, very complementary to Ikigai
Videos:
Take 20 minutes and draw your own Ikigai Venn diagram. Write freely in each section:
What do I love?
What am I good at?
What does the world need from me?
What can I offer (even if not for money)?
Where the answers overlap, that’s where your next chapter wants to begin.
Ikigai Framework - Insert this prompt into your favorite AI platform. I am a fan of Chat GPT and Perplexity.
“Help me reflect on what I love, what I am good at, what the world needs and what I can be paid for so I can find my Ikigai. Ask me clarifying questions.”
Please subscribe and forward this newsletter to others who are thinking about planning their third act. Thanks for your support 🙏.
Warm regards,
Cara Gray
Third Act Consultant, CPRC, CEPA™️
P.S. If you want to start planning your third act, set up a time on my calendar for a chat: Schedule a Chat with Cara